Meraki is a travel agency that organizes and executes, short vacations and tours for Elderly and terminally ill people. Meraki has customized or group tours which cater to all the medical needs the user may have during the tour. It promises an onboard doctor and a personal (trained) care taker for those who need them. We propose to make the last few days of terminally ill patients happy.
Many elderly or terminally ill patients have desires to make the most of the time they have but they can not travel to their desired destination due to their need of constant medical care. We wanted to give them the choice to be able to travel with medical assistant, so that they can fulfill their dreams and have better views than a hospital room.
Please visit our Mock Website here:
The whole concept of this website is to encourage travel and provide the experience of being at our favorite place
You can book a personal custom made tour or chose out of our group tours. You also have an options to select what type to care you need. Once you do your consultation with us you are all set. We will take care of all your needs from your door step to back again.
I was responsible for the Website design and the New Business Model Canvas for meraki.
The concept of Meraki (the angel ) was developed into a viable business model to understand how we can make this a reality.
While analysing Meraki, we designed a revised business model canvas which has the capability to accurately predict the viability of a business idea. Also It sheds light on all the nuances we need to take into consideration before we kick start the project. Unlike the traditional business this one has 13 steps in a spiral hexagon symbolising the zoom out effect, starting with the value proposition at the Preliminary goals at end.
Representing Meraki in the new business model canvas for better understanding.